Creating a corporate website is a significant milestone for any business, but its success largely depends on choosing the right web developer. Unfortunately, not all developers offer transparent and reliable solutions. A poor choice could result in your website being “held hostage,” making access, updates, or even transitioning to a new developer challenging. In this article, I’ll guide you through what to watch out for, which questions to ask, and how to avoid common pitfalls.
What to look for when choosing a web developer?
1. Experience and portfolio
The first step is to thoroughly review the developer’s previous work.
- Ask for concrete examples of their past projects.
- Check if the completed websites are fast, mobile-friendly, and user-friendly.
- Tip: Look at reviews, testimonials, and, if possible, talk to a previous client for insights.
2. Specialization
Every website serves unique needs. Does the developer understand the requirements of your industry? For example, do they have experience with B2B websites, industrial sites, or e-commerce solutions?
3. Communication and attitude
A good developer doesn’t just create a website; they take the time to understand your needs.
- Are they willing to listen to your ideas, or do they insist on their own?
- Can they explain technical details in a way you can understand?
- Are they responsive, or do communication issues arise even before signing the contract?
Tip: Choose a developer you can communicate with smoothly, and who considers your business goals..
EDINA PÁSTI
Digital Marketing Expert – Web and AI
Let’s work together!
I don’t just create websites—I design comprehensive systems. My solutions simplify, streamline, and enhance the efficiency of your company’s operations.
I specialize in designing and developing custom websites, primarily for industrial companies.
With over 10 years of experience working in supply chain management at multinational industrial corporations, I have deep insights into the operations and needs of industrial businesses.
Key questions to ask a web developer
Technology
- What platform will you use for my website? (e.g., WordPress, custom development, or other solutions?)
- Is the chosen technology flexible and sustainable in the long term?
- Are there any mandatory recurring fees?
Ownership and access
- Who will own the website and its content?
- Will the website have an admin panel that you can manage yourself, or will you need a developer?
- Can you purchase the hosting and domain yourself, or will they handle it? Will you have access to the hosting account?
Support and maintenance
- Do they provide ongoing support for the completed website? If so, within what timeframe?
- How do they handle updates and potential issues in the future?
SEO and technical optimization
- How optimized will the website be for search engines (SEO)?
- What does the base package include from a technical perspective (e.g., speed, mobile-friendliness)?
Marketing and analytics
- Can the developer integrate tools like Google Analytics, Google Tag Manager, or Facebook Pixel?
- Does the website support marketing tools like newsletter signups, lead generation forms, pop-ups, or chat widgets?
- Can they set up campaign pages (landing pages) easily?
- Do they configure metadata (titles, descriptions), XML sitemaps, and structured data?
- Can they handle GDPR compliance and cookie settings?
Tips to avoid being “held hostage” by your developer
1. Register the domain and hosting in your name
Never let the developer purchase the domain or hosting under their name. If this happens, your website’s accessibility will depend on them, and they could “hold it hostage” in case of a conflict.
Tip: Register the domain and hosting under your name with a reliable provider (I recommend Sybell in Hungary). Grant the developer access but retain ownership.
2. Avoid closed, proprietary systems
Custom-built platforms often tie you to the developer, making future maintenance or switching providers difficult.
Tip: Opt for open-source systems like WordPress, where you can easily find other experts if needed.
3. Request full administrative access
Ensure you have full admin access to the following:
- The website’s CMS system.
- Hosting and domain accounts.
- Google Analytics, Search Console, and any other connected accounts.
4. Document everything in a contract
Clearly outline the following in the contract:
- Ownership of all website content and design belongs to you.
- The scope of work included in the price, and what post-project support is covered.
Common pitfalls
Choosing based on price alone:
Cheap offers often result in low-quality work. Remember the saying: you can only pick two of these three—fast, cheap, or good.
Missing documentation:
A reliable developer provides detailed documentation about the website’s functionality, ensuring others can easily take over the project later if needed.
Excessive control transfer:
While trusting your developer’s expertise is essential, don’t let them make all the decisions. The website is your company’s property, and you should have the final say.
Lack of contracts and invoices:
Without a written agreement or invoice, you have no legal basis for resolving disputes. Developers could disappear without leaving you any recourse.
Opaque pricing:
If the developer doesn’t provide a detailed quote, unexpected costs may arise mid-project.
Confusing jargon:
Some developers use technical jargon to confuse clients, discouraging questions or acceptance of their suggestions without understanding. A good developer communicates technical details clearly and transparently.
Choosing the right web developer can define your business’s online success in the long term. Make your decision carefully, clarify ownership rights, and ensure proper access. A trustworthy developer not only creates the site but also supports its ongoing operation.
If you’re looking for an experienced, client-focused developer who ensures full ownership rights and offers flexible solutions, contact me, and let’s design a website tailored to your business needs!
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